HIPB2B’s Engagement Data offering has helped Aberdeen maintain a robust database of net new names who are highly targeted and engaged. This offering has allowed is to improve conversion on our nurture programs equal to or better than what we had previously seen while allowing our program to remain successful in an environment of increasing expectations. Depending on the campaigns and segments, we have seen a conversion lift of 15-25% compared to the traditional methods of list buys and have allowed us to demonstrate that our internally-developed nurture programs work as expected.

Over the past several years that I have been working with HIPB2B, their quality and attention to detail have never wavered. Campaigns are ready for our review and approval within a day or two, which allows us to start seeing results quickly. The leads they provide not only meet our segmentation requirements but upon follow up, are engaged and open to our sales efforts. Account Management at HIPB2B has always exceeded my expectations… they are quick to reply to questions or requests and often offer strategic and tactical suggestions to help make our campaigns a success. HIPB2B has never missed a deadline or delivery expectation and this, in tandem with the level of quality of leads I am receiving, make it easy to feel confident about continuing to partner with them month after month.

HIPB2B has helped our team at Influence & Co. bridge the gap between the long-form marketing content we’re producing and a new audience. Their team has helped us better leverage our content and attract more attention from our target audience. HIPB2B is an essential part of our marketing strategy, and they are a pleasure to work with.

We’ve received a number of high quality leads through our campaigns with HIPB2B, and our current forecasted ROI is over 900%. HIPB2B is also great to work with – they respond to questions quickly and are always willing to consider campaign modifications when requested.

Working with HIPB2B is so easy. The organization is quick, flexible, and delivers without any follow up. With a single conversation, I can walk away with extreme confidence that the project will be completed as promised.